Designer: Jon Mabbott
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Mob: 07429 564487
Christopher Raeburn (24/01/2011- 28/09/2011)
Bronwen Marshall (01/04/2011-01/09/2011
“Smarty” By Jon Mabbott
“The trick is growing up without growing old”
'Smarty' is a Menswear Graduate collection inspired by a boys desire to keep his innocence, growing up without growing old. It’s inspired by a man who's cheeky and upbeat character is clearly portrayed through intense gradual prints, transparency and oversized Fox Fur hoods. A notion of 'squares' is echoed throughout each outfit, allowing a consistency to flow as the youth realises he must become a man before the collection is out.
Childhood features are brought forward into this contemporary menswear collection: half elasticated waistbands, drawstrings and plastic poppers allow ease to its young wearer of yester year. Traditional childhood favourites such as Jelly sandals, anoraks and shell suits are all remastered to fit into 2012/2013. The silhouettes are oversized or cropped, reflecting the ill-fitting clothes simply supplied by parents. Practical features such as reversibility: enable the user to interact with their clothes and ultimately their own style. Themes of wartime are constantly relied upon to enable to collection to have a practical and durable purpose, and reflect a boys’ admiration of the forces during childhood.
The collection is made of multiple pieces, allowing the user to interact with the versatility of the garments, and their many different formations. Detachable hoods can be attached to nearly all of the jackets, and whose fur is carried onto the oversized and luxurious accessories. Pigskin bags incorporate elements of the plush white fur: whilst the leathers are echoed in the belts. Both accessories use the transparent clips of school wear bags: again relying upon juvenile elements.
The youth must ultimately accept growing into a man: and leave the vibrant innocence of his childhood daydreams.